TikTok Instead of Google Search

"The launch of the new improvements come as Google recently acknowledged that TikTok is cutting into its Search product. Senior vice president Prabhakar Raghavan, who runs Google’s Knowledge & Information organization, recently noted that younger users are often turning to apps like Instagram and TikTok instead of Google Search or Maps for discovery purposes. For instance, Raghavan said nearly 40% of young people go to TikTok or Instagram when looking for a place to eat, as opposed to Google Maps or Search."