Keep it Local

A new era of marketing goes hyper-local. Google is launching new updates, last year is was mobilegeddon 1.0 in which Google updated their ranking system to include “mobile-friendliness” as a ranking signal. Studies found a 11% increase in traffic to mobile optimized websites post-Mobilegeddon.Sites that did not listen to the warning may have been dinged in search engines, but Google is raising the stakes with Mobilegeddon 2.0. Google is coming out with PROMOTED PINS read more on a google post here. Check your website to see if it is mobile friendly https://www.google.com/webmasters/tools/mobile-friendly/